CRM Manager
- Sweepstakes
- iGaming
- Australia
- Full time
- N/A
- Posted on July 3, 2025
- N/A
Job Description
Join a disruptive iGaming brand making waves in the U.S. sweepstakes market. Backed by experienced founders, this remote-first team is looking for a CRM Manager to own lifecycle marketing across a growing player base.
Responsibility
- Develop personalised campaigns across email, push, and in-app
- Own segmentation strategy and player journeys
- Optimise bonus and reward flows to improve LTV
- Collaborate with product, design, and VIP teams
- Analyse CRM performance and run A/B tests
Requirement
- 3+ years in CRM or lifecycle marketing, preferably in gaming
- Strong experience with platforms like Braze or Optimove
- Analytical mindset with strong creative execution
- Comfortable working remotely in a growth-stage team